Randy Fields

Chairman and CEO

Mr. Fields is Chairman and Chief Executive Officer of Park City Group. Mr. Fields career reflects his strong entrepreneurial skills. Initially leveraging his educational experience, in the early 1970’s, he established a financial and economic consulting firm called Fields Investment Group. He then co-founded Mrs. Fields Cookies with Debbi Fields, and served as its Chairman from 1978 to 1990. He purchased the software rights from Mrs. Fields Cookies and created Park City Group in 1990. Today, he continues to define the strategic direction of Park City Group, Inc. and shares his expertise and the collective experience through consulting and speaking, interviews, and guest lecturing engagements both in the retail industry as well as in the general business environment.

Robert W. Allen

Chief Executive Officer of Southern Belle Dairy

Mr. Allen was most recently Chief Executive Officer of Southern Belle Dairy where he established a leadership team to reposition the company and developed a position in the marketplace for the branding of its products. Prior to this, he was Executive Vice President of Borden, Inc. where he was recruited to turn around the largest and most troubled division of the Company. He is also the immediate past Chair of Kid Peace International, a $160 million non-profit agency assisting children in crises.

Ronald C. Hodge

Advisor to Delhaize America, LLC

Mr. Hodge is an advisor to Delhaize America, LLC, a role he transitioned into following his time as Delhaize America’s Chief Executive Officer from March 2011 to October 2012. Prior to his work with Delhaize America, Mr. Hodge enjoyed a 31-year long career with Hannaford Bros. Co., during which he served in various executive roles, including Hannaford’s Chief Executive Officer from 2001 to 2011. While leading the start-up of Hannaford’s entry into upstate New York, Mr. Hodge was elected Chairman of the New York State Food Merchant’s Association, and served on several Community Agency Boards of Directors.

Peter Larkin

President of the National Grocers Association

Currently, Mr. Larkin is a principal in Larkin Public Affairs, a consulting firm with a primary focus on food industry clients in the Western United States providing a full range of services including government relations, internal and external communications, community affairs, issues management and food industry strategic planning.  Mr. Larkin has been a leader in the food service industry, serving in roles of progressive responsibility for more than forty years with Kroger Co. as Director of Public Affairs, with the Food Marketing Institute as Vice President, State Government Relations and Environmental Affairs for the Food Marketing Institute, as President and Chief Executive Officer of the California Grocers Association and most recently as  President and CEO of the National Grocers Association and President and CEO of the NGA Foundation, a non-profit foundation affiliated with NGA whose mission is to conduct industry research and education on issues and topics that help strengthen and support the independent grocery channel in the USA.